As the world of eBay has grown, you will hear more and more sellers conversing about their eBay competitors and the best ways to get one over the competition – which means a consumer buying one of your products rather than one of theirs. What exactly can you do, and what is the best strategy to make sure that you blow your eBay competitors out of the water?

One point to consider here is that your eBay competitors will generally come in two categories. There are the true business eBay sellers and the eBay hobbyists who either conduct their business on a part time basis, or who are just getting rid of any unwanted personal items that they own. In general, the eBay competitors that you need to be focused on are the true eBay business operators, as these people are here for the long term and will be the true competition for your sales.

Depending on the market you have decided to sell your products in, you may discover that you have many eBay competitors, or you just have a few. Whether you have one competitor or a hundred, it is your mission to sell your products over them.

One of the most effective routes that you can beat your eBay competitors in is to sell your products at a lower price than them – but then if you are both buying at the same wholesale price – how will you be able to do this? The truth is that selling against your eBay competitors is simple if you use a different strategy.

Instead of sourcing wholesale products, you need to approach your wholesale supplier and start sourcing closeouts, overstocks and liquidations. The logic for sourcing these sorts of products is that you can purchase them in bulk at lower than wholesale prices – that means if your wholesale price is lower to start with, you will be able to lower the price that you are selling – instantly undercutting your eBay competitors while still making a profit.

The same relates for all of these items. Some people get worried when trading in overstocks and liquidations, as they think they are buying products that cannot be resold. But the truth is that just because an good didn’t sell in a particular store, doesn’t indicate that it won’t sell at all. EBay is actually the perfect place to sell overstocks and closeouts because there are so many customers from all around the world looking for so many different things. You have a much broader market than any physical store location, additionally you are selling at a lower price.

Another avenue to beat your eBay competitors is to offer a wider product range. The wider merchandise range that you can sell, the bigger your store appears and the more likely customers are to come across you when they are searching for something in particular. You may worry that you don’t have the revenue or space to source these items and that’s where drop shipping comes into play. Set up a drop shipping agreement with your wholesale supplier and you can sell every item they stock, only having to pay for it when it’s sold – now that’s definitely a great strategy to beat your eBay competitors into oblivion.